The #1 Rule of CritClub is:
You DO talk about your landing page.
You shipped with AI in a weekend, that’s respectful. But your landing page is costing you signups, and you can’t see it because you’ve stared at it too long. We score your page on 24 conversion and craft checks, then tell you exactly what to fix.
Scorecard + your top fixes within 48 hours. Human-scored, no login, no spam.
Three Steps. Zero Meetings.
01 - Submit
Drop your URL
That’s the whole intake. No discovery call, no scope document, no calendar link.
02 - We Crit
24 checks, scored by a human
Every page runs the same rubric: first impression, trust, UI craft, UX flow, brand. Scored 0–2 per check, weighted to /100.
03 - You Fix (or we do)
Scorecard + fix list in 48h
Your score, your critical hits ranked by impact, and a video walkthrough. DIY the fixes — or have us redesign and ship it as working code.
What We Check
This is some of what the rubric includes
- 25%
First Impressions
The five-second test. Does a stranger instantly get it and know what to click?
- 20%
Trust & Conversion
Proof, pricing objection handling. What turns a visitor into a signup.
- 25%
UI & Consistency
Spacing, type, color, component. The details that read designed and not generated.
- 15%
UX Flow
How fast a new user hits the good part. Onboarding, navigation, friction.
- 15%
Brand & Voice
Sounds human, looks like something. Memorability a visitor can describe later.
Yourappname.app
Critted against 24 conversion and craft checks
/ 100
Overall score: 47 out of 100.
- First Impression38
- Trust & Conversion45
- UI & Consistency52
- UX Flow60
- Brand & Voice41
3 critical hits inside
critclub.design
One Number You Can’t Unsee
Every crit produces a scorecard: Your overall score, five section scores, and a grade. It’s specific enough to act on and honest enough to sting a little.
Fix the critical hits, re-submit, and watch the number move. Our favorite kind of case study is “41 → 78.” Founders tend to frame those.
Score 80+ and you’re officially launch-ready. Score under 40 and, well...You got some work to do. And we’ll help!
Pricing
- Get Critted
The Crit
$249
- All 24 checks, scored by a human
- Your scorecard + grade
- Critical hits ranked by impact
- Video walkthrough
- Delivered within 48 hours
- 100% credits toward The Fix
- Skip to the fixMOST POPULAR
The Fix
$1,500
- Everything in The Crit
- Landing page fully redesigned
- Shipped as working code + mockups
- One consolidated revision round
- Re-scored on delivery
- Get Overhauled
The Overhaul
$3,500
- Everything in The Fix
- Full app redesign, up to 8 core screens
- Brand pass: logo cleanup, OG images, app icon
- Two consolidated revision rounds
- More than 8 screens? Tell us in the intake – we’ll quote it flat, no calls.
Agencies are priced for enterprises. We’re priced for you.
| Agency | Freelancer | Crit Club | |
|---|---|---|---|
| Cost | $5k-$15k+ | $2k-$5k | from $1,500 |
| Timeline | 4-8 weeks | 2-4 weeks | ~1 week |
| You get | Mockups + meetings | Usually a Figma file | Working code, shipped |
| Scored before/after | – | – |  |
Before You Ask
Is the first crit really free?
The first 3 founding crits are free, full stop — scorecard, fixes, walkthrough. After that, The Crit is $249. If your submission comes in after the free spots fill, we’ll tell you straight.
Who’s doing the critting?
A human designer — graphic communications degree, UI/UX design experience, and daily fluency in the AI tools you built with. Not an automated report. The rubric keeps the scoring consistent; the human catches what rubrics can’t.
My app was built with Lovable / Cursor / Claude Code. Is that a problem?
It’s the whole point. We build with the same tools, which is why fixes come back as working code you can actually ship — not a Figma file you have to translate.
What if my page scores well?
Then you get bragging rights and the short list of what’s between you and 90+. High scorers usually point us at their app UI next — the rubric covers that too.
How fast is this, really?
Crits land within 48 hours of payment. Redesigns ship in about a week. You built your app in a weekend — we’re not going to make you sit through an agency timeline.